Bright Side

10+ Thoughtful Tricks That Cafe and Restaurant Workers Use to Manipulate Us

Eating is actually the last thing on the list of “why people visit restaurants and cafes.” They usually go there to have a good time and be in a good mood. The owners of restaurants and catering companies are well aware of this fact, which is why they keep coming up with new professional tricks day after day.

We at Bright Side found out which secrets experienced restaurant owners and workers hide from their clients.

  • There is no restaurant that works without pre-prepared ingredients. Pasta and pizza, for Italian restaurants, are often bought in pre-prepared from vendors, instead of making the dough themselves. Broths for soups are also often boiled in advance and stored in special containers.

  • Candies, gum, and other little somethings that are brought to you together with the bill are not a freebie from the cafe. That’s how restaurateurs try to make you feel guilty. The visitor will get the feeling that they need to compensate for this gift and will likely leave a bigger tip.

  • People eat less in restaurants decorated with mirrors. This is due to the fact that when a person sees themselves from the side, the level of self-control in the process of eating increases.

  • Many restaurants enhance smells to make visitors feel more hungry. For example, bakeries install special ovens with minimum ventilation to make the aroma of fresh baked products reach the potential visitors standing outside the bakery.

  • Waiters wipe tables and take away used dishes often and it’s not just because they’re clean freaks. The truth is that dirty dishes will remind patrons how much they have already eaten and it will stop them from ordering something else.

  • You help a restaurant a lot if you instantly start to search for a cozy place in the corner, right after entering. This is all because a person tends to order more when no one sees them. In addition, visitors who choose their own cozy places order more high-calorie dishes, and this affects the sales of desserts in a positive manner.

  • The vice versa situation works too — restaurateurs try to put their visitors closer to the entrance or in the “foreground” to create the atmosphere of coziness and to make the place look full. Attractive people are especially offered a place near a window or a place on the patio to draw more attention and impress those passing by as much as possible.

  • If you order pasta carbonara, the waiter will instantly understand that you are not a person who visits restaurants often and will realize that you don’t like to try new things. Restaurants like to include this dish on their menu because it’s affordable and it’s easy to cook.

  • When food is served on small plates, the so-called Delboeuf illusion starts to work. Even if the portion was relatively small, the restaurant visitor feels full. Oftentimes restaurants use the opposite method, serving main dishes on large plates. This makes the visitor intuitively feel like they haven’t eaten enough and prompt them to order a dessert.

  • If you ask the restaurant to turn down the volume of their music, they will fulfill your request in one out of 10 cases only. Most often, they will just tell you that they have done what you asked. And you will likely feel that the music became quieter.

  • Restaurants like to use so-called “delicious” consonants on their menus, whose pronunciation coincides with the sounds of chewing food and mimics the mouth movements when eating. Moreover, words that are pronounced from the front to the back of the mouth are chosen more often by clients. “Bodok” is a good example of this kind of word.

  • Even the simplest dishes are decorated to the fullest. It helps to artificially create diversity. The same story applies to colorful dishes — the human brain reacts actively to bright colors because they are associated with ripe fruits. Eventually, we get overexcited and eat more.

Have you ever gotten hooked with one of these tricks? We would be glad to hear from you in the comments!

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