With the Example of 14 Popular Brands, We Found Out How to Tell an Authentic Product From a Fake

Numerous renowned brands face the issue of counterfeit products. This not only causes financial and reputational harm to the companies but also endangers the well-being of their customers. Substandard products crafted from low-cost materials tend to have a short lifespan and can even pose a health risk to individuals.

Levi’s jeans

Levi’s jeans have an arcuate stitching design forming a diamond on the back pockets. If the arcuate stitching is incorrect or the diamond is missing, the jeans are likely fake.

Original Levi’s jeans would have a red, yellow, green, or white Levi’s label with a lowercase “e” in the logo if they were made after 1971. The rivets should have “L.S. & CO. S.F.” stamped on them. If the rivets lack these letters, the jeans are likely fake.

Ralph Lauren clothes

To identify real clothing from fake one, check the label under the collar. The name on the old version is made with gray or silver threads, while the new version is yellow. Check for the horse rider logo, which should be neatly stitched with no ink or loose ends.

Tissot watch

Original watches have a capital “Т” engraved on the crown or winding handle. If the letter is glued or painted, the watch is likely fake.

Converse shoes

Original Converse shoes have a tongue with details about the model, including the serial number, material, and size. The last column is always given in centimeters; if it says “mm,” it is likely a fake.

Fake Converse shoes may lack a small star in the center of the sole, and original shoes have waffle-like diamonds with vertical and horizontal lines.

The North Face jackets

Check the zips of The North Face products, as original jackets have the YKK logo on both the zipper and mechanism. The zipper should move smoothly.

Crocs sabot

Authentic sandals always have the company logo, a crocodile Duke, with 6 humps on the back and 3 toes. If these details differ, the product is likely fake.

New Era caps

Genuine caps always have special ribbons on the other side, displaying the New Era trademark and the specific model’s logo.

Ray-Ban sunglasses

Check the nose pads for the “RB” sign to differentiate between fake and authentic Ray-Ban glasses. The nose pads should be transparent or a light peach color, and the hinges should be bolted to the frame with four metal rivets.

Ugg shoes

The left shoe of authentic Uggs has a special sticker with the company logo and a sun picture that changes color when rotated. The soles should have the company name and a big “R” in a circle.

Хbox controllers

An original Xbox controller has a special bump at the top of the wire, which fakes lack.

Birkenstock sandals

Genuine Birkenstock sandals have all the information about the product on the insoles, including the company logo, “Made in Germany,” and a foot picture, along with the size in 3 different measurements.

Kånken backpacks and bags

Authentic Kånken products have double stitches, YKK zips, and the Fjällräven logo on one side of the tongue and the Fox logo on the other.

Adidas shoes

Check the lace holes to distinguish original Adidas shoes from fake ones. Original shoes rarely have metal rings there.

Lego toys

Genuine Lego toys have rounder and smoother lines and a company logo on every element. The logo is above the rest of the surface and not just drawn, making it difficult to remove.