Psychologists Point Out 11 Clothing Colors That Reveal Your Personality

10 months ago

According to the stylist and author of the book, Color Your Style by David Zyla, “Even if your wardrobe is filled with clothes of a variety of colors and shades, there is always the color that you give a greater preference to because you feel more comfortable and confident in it. It is the very color that reflects your character.”

After reviewing the findings of many experts, Bright Side shows you how your favorite color characterizes you in the eyes of people around you.

11. Black

“Black is a color that is taken seriously” says a fashion and style expert, Karen Haller.

Indeed, according to research in the field of psychology, the color black is perceived by others as an indicator of prestige, power, seriousness, and intelligence. Therefore, in many European universities, the graduation mantle is colored black.

People who prefer to wear black clothing are ambitious, purposeful but also sensitive. As a rule, they are emotional and easily excitable, although they often try to hide it. Black color helps them to switch the attention of surroundings from their appearance to personality since internal qualities of a person are most important to them.

10. Brown

Brown is the color of the earth, the color of something reliable, strong and stable. That’s how people who often wear brown and its shades are perceived by others.

People who like to wear the color brown are slightly conservative, respect their elders and always look for peace, stability, and strength in everything. A girl in a brown dress or a man in a brown jacket give the impression of a reliable, intelligent and rational person.

9. Blue

Journalist and psychologist, Lisa Johnson Mandell wrote, “Blue is the best color to put on to an interview because it sends out confidence and reliability. Therefore, many working uniforms or business suits are of blue color.”

The scientists of the University of British Columbia held a study about the influence of color and found that darker shades of blue have a calming effect. People tend to associate the color blue with intelligence, trust, efficiency, and tranquility.

Blue shades of clothing are often chosen by kind, sympathetic, courteous and even shy people. As psychologists say, the person in blue will become a wonderful parent or an exemplary worker. Calmness and poise are two of the most common qualities found these types of people.

8. Green

Scientists from the University of Amsterdam say that the color green sustains a good mood within you and your surroundings. “The pleasantness of green comes from its kinship with nature, which causes a feeling of peace and contentment,” says Leatrice Eiseman, the executive director of the Pantone Color Institute and the author of the book, More Alive With Color’.

Those who prefer green lead an active, public life, they always live in a good area and they are financially stable. They are also caring, kind and have a soft heart.

7. Purple

In the past, purple was often a representation of royalty and higher society. It meant sophistication, wealth and luxury. Cleopatra was known to be crazy about the color purple. During these times, only the rich could afford to wear such shades of purple.

Today, the purple color when worn in clothing indicates creativity, insight, and love of art.

According to experts, people who wear purple are emotional and sensitive. They are dreamy, passionate and love mysticism. These people are also known to be unpredictable and dealing with them can be both easy and difficult at the same time.

6. Red

“Red is the color of passion and power. You should give your preference to this color if you are going to persuade or impress somebody”, says Kenny Frimpong, the manager of the brand of Italian menswear, Eredi Pisano.

Any bright shades of red draw attention to the person wearing them. People tend to associate the vibrant color with energy, movement, and excitement. Psychologists from the University of Rochester found that men are more attracted to women wearing a ruby tint. “Red is a stimulant for men,” says Abby Calisch, a psychology professor at Eastern Virginia Medical School in Norfolk, Virginia.

Those who often wear red are bright, easily excitable, slightly self-centered and also addiction-prone.

5. Yellow

Yellow is the color of happiness, sun, and laughter. Studies show that the color yellow increases the production of serotonin in the brain, speeds up metabolism and lifts the mood to all those around it.

In addition, yellow increases concentration and attention, so it is often used on billboards, advertising sites, road signs, and street lines.

Experts say that shades of yellow in clothing are often used by active, creative and addicted people. They are bright dreamers and adventurers, ready to explore and conquer.

4. White

White is the symbol of freedom, purity, innocence, and simplicity. That’s why many people decide to buy something white when they are starting something new in their life or entering a new chapter.

The color white attracts reliable people who love freedom and who look at life optimistically. These people are very neat and organized in everything they do, they like new beginnings and strive for perfection. In general, white can be worn by many different personality types. It is a neutral color, which rarely repels others.

3. Pink

Bright pink is the color of a flirty girl but can can also be seen in children’s wardrobes or on Barbie dolls. However, for those of a more mature age, softer, more tender shades of pink are preferable as they represent ultimate femininity.

Soft pink is considered calm, warm and feminine and is one of the most powerful sedatives. Therefore, in some prisons, walls are painted in shades of pink to reduce the level of aggression.

According to psychologists, people who love pink are romantic, optimistic and self-righteous (in a good sense). As a rule, they are people who appreciate kindness and comfort above everything else.

2. Orange

Orange always gives an atmosphere a fun party vibe, in addition to being a warm and opportunistic color. It is also cheerful, creative and attractive.

Those who like to wear orange are optimistic, energetic and cheerful, and are eager for change. Although they can be slightly flaky people, still they can be ambitious and prudent.

1. Gray

As stylists like to say, gray is the color of balance, it is neither dark nor bright. If a person has a lot of gray clothing it usually means they want to remain invisible.

Gray and its shades are a symbol of tranquility, dimensionality, and maturity. Many middle-aged men wear gray suits, while women of older ages wear gray dresses.

Since this is a neutral color, it is extremely difficult to characterize the person who prefers it. They could be a gray mouse ready to silently obey the rules, as well as a judicious, low-emotional, and categorical person. But in most cases, a person who favors gray is someone who does not like to attract attention and tries to maintain neutral.

Which of these colors do you prefer to wear? Do our personality descriptions match your character? Please tell us about it in the comments!


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Wow I loved reading this! I used some of the information for a school essay and I found it very helpful! I gave full credit to Bright side and the people who gave the studies! My favorite color is green but I really like to blend but I've found that I don't need to wear gray to do that. People see what you want them to see. So I dress as if I am invisible and I am which I like.


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