What Are the Men’s Beauty Standards Across Different Cultures

The concept of an ideal man’s appearance differs from country to country. Like women, many men strive to adhere to popular beauty trends to enhance their attractiveness. Discovering the cultural variations in what is considered universally beautiful can be surprising.

1. Germany

According to research, German women prefer taller men with either black or brown short hair. A majority of the respondents expressed their desire for muscular men, but skinny men were a close second. Football player Marco Reus and actor Thore Schölermann have been recognized as the most attractive men in Germany.

2. South Korea

In South Korea, the ideal male body type differs from that of Western countries. Rather than a muscular physique, a more slender and androgynous appearance is preferred. Men are encouraged to have delicate features, slim facial structures, double eyelids, and lighter skin tone.

Interestingly, male celebrities in South Korea are open to using makeup and dyeing their hair. Actors often opt for black hair to appear youthful, while idols experiment with “fun” colors.

3. Brazil

In Brazilian beauty culture, there is a strong emphasis on a holistic approach. Taking good care of your skin by using sunscreen and natural ingredients, such as coconut oil, is considered essential for grooming. The focus is on becoming the best version of yourself. Some popular male celebrities in Brazil include models like Marlon Teixeira and Jesus Luz and actor Luciano Szafir.

4. India

According to a poll, actors Shah Rukh Khan, Aamir Khan, and Hrithik Roshan are considered the most attractive men in India. Shah Rukh Khan, who secured the top spot, candidly revealed that he has faced criticism in the past for being perceived as “ugly and unconventional.”

In India, one of the primary beauty standards revolves around having a lighter skin tone, which is heavily promoted on television. Apart from that, the Indian beauty standards align closely with American ideals: tall, muscular men with clear skin and a full head of hair.

5. United States

According to People’s magazine, Paul Rudd, Michael B. Jordan, and John Legend have been recognized as the most attractive men in the US over the past three years.

Traditionally, in the United States and Canada, the conventional notion of male beauty revolves around a muscular physique, a rugged appearance, and a sun-kissed complexion. However, in recent years, there has been a growing preference, particularly among the younger generation, for an androgynous look.

6. Turkey

In Turkey, men put in significant effort to be perceived as attractive to women. Maintaining a good fitness level and meticulously styling their hair is crucial. Interestingly, Turkish girls appreciate the contrast between dark hair and light-colored eyes, so individuals who possess these traits are considered genetically fortunate. Notably, admired celebrities in Turkey include Burak Özçivit and Onur Tuna.

7. Italy

In Italy, excessive masculinity is not considered crucial for men to be attractive. Many men in the country take pride in grooming and styling their body hair. Italian men also embrace the use of “girlish” colors, such as pink or purple, without hesitation. Among Italy’s most appealing male celebrities are Raoul Bova and Giulio Berruti.

8. United Kingdom

Based on a poll, Tom Hardy was voted the most attractive man in the UK. Additionally, research conducted in 2022 indicates that Richard Madden has a strong chance of claiming that title.

According to the research findings, the preferred male archetype among British individuals is characterized by an athletic physique, brown eyes, short dark-brown hair, and some facial hair. Men with beards are perceived to be over 60% more attractive than those without.

9. Mexico

In Mexico, there is a preference for a “macho” aesthetic, emphasizing extreme masculinity, while South Korea leans towards an androgynous look. Among the list of the most attractive men, actors Diego Boneta and Ryan Guzman take the top two spots.

10. The Netherlands

The Netherlands is known for having some of the tallest people globally, with women averaging around 5’7″ (170 cm) and men around 6’0″ (183 cm) in height. In Dutch culture, it is common for women to prefer a male partner who is taller than them.

TV presenter Arie Boomsma and actor Michiel Huisman are recognized as 2 of the most attractive Dutchmen. Interestingly, their heights align with the prevailing beauty standard, with Boomsma standing at 6’5 (198 cm) and Huisman at 6’1 (185 cm). Additionally, both men possess a muscular physique and facial hair.

11. China

In Chinese culture, men often desire a fair complexion, which is considered attractive. Unlike in Western societies, there is less emphasis on men being muscular or having a masculine physique. Instead, a slim build is generally preferred. Just like with women, bigger eyes are also preferred when it comes to men. Popular celebrities in China, such as Jackson Wang and Huang Zitao, are often musicians.

12. Australia

In Australia, the beauty standards for men revolve around having a strong and muscular physique. Interestingly, while women tend to view their bodies as heavier than the ideal, men who adhere to these standards often feel they are too skinny. The Hemsworth brothers, known for their fit and attractive appearances, are widely regarded as epitomes of Australian beauty.

Beauty standards vary across different cultures, and they undoubtedly influence not only the appearance and fashion of men but also that of women.